you are going to love this today I'm
gonna teach you five persuasive words
that you can use to control the mind the
very first word is you now why is you so
powerful understand human beings we tune
into the radio frequency called wi i FM
and that is what's in it for me we are
sometimes very selfish unfortunately
we're thinking about you know why should
I pay attention to this why does it even
matter what's in it for me why should I
even give you the time so when you say
the work you he automatically
communicates hey this is something for
you
pay attention imagine you are walking
down the street and you hear someone
yells hey you you're like oh is that me
is that me that's the power of that word
so in your messaging in your marketing
or even when you're selling 101 are you
using a lot of you are using a lot of I
or me or our company use a lot more you
than I you automatically be more
persuasive were number two and that is
free that's right free oh if it's free
it is for me right people like a bargain
people like free stuff you know
sometimes when you walk into like a
supermarket or store and it is like free
sample right hey you try some try it
take a bite
try this off okay that's not hurt right
that's free people like free stuff now
you got to be very careful and use free
selectively because if you do too much
of it you might be values your product
service or your offer but if you use it
intelligently maybe it's a free sample a
free trial because you have to
understand human beings we don't like
risk how can we eliminate the risk for
the prospects how can we take some of
that risk and actually put it on our own
shoulders
one of the most powerful ways to do this
is hey you know what this is free try it
out see if you like it okay then the
means is risk-free for me so what I've
gotten loose you know how it is when you
is a free sample you need a drink or
something at stamp or tasting whatever
and then you're like oh this is pretty
good I guess I'll buy some versus hey no
there's no free I want you to buy this
right now old that's something new that
I've never tried before I'm not gonna
take that risk so second word is free
word number three that is Neal that's
right
new we want to know what it's Neal hey
sometimes they talk to your buddy your
friend hey what's deal what's happening
right we want to know the news why do we
tune into the news every damn day right
what's happening what's the news
Facebook what's happening what's the
news we like what's new because new
means it's exciting it's different
right it's not the mundane it's not the
typical norm we always want to know
human beings we're nosy as hell you want
to know what's do new feature so in your
marketing maybe for your products or for
service for whatever is it that you do
can you introduce a new feature a new
benefit a new update right we want to
know what's that what's what movie
what's the new movie the new song the
new video on YouTube every day we want
to know what's new so how can you
incorporate this in your messaging in
your marketing use new word number four
and that is now now you know nothing
kills sales more
delay procrastination equals quality you
do not warn your prospects to
procrastinate how do you instill a sense
of urgency how do you make sure that
they take action now not tomorrow not
the next day not get back to you
now see the word now itself crazed a
sense of urgency even through testing on
my own website would test a number of
different things where when you say just
click here or you say click here now
that makes a difference they're bombs
conversion right so where can you use
now in your maybe cells copy on your
website or in your email or on social
media posts where can you use the word
now right there people think about okay
wow I need to take some action just
listen listen to the difference take
action or take action now by or by now
take advantage of this offer or take
advantage of this offer now do you see
the difference were number five and that
is secret that's right coming in closer
maybe she has secret with you
Marcius is a secret people want to know
what a lot of Secrets what's going on
it's like the the the fear of missing
out formal right you heard that term you
will know what what is a secret are
coming I'm not gonna tell anybody tell
me the secret
people want to know secrets and it's a
very very powerful words it's it's
within our DNA we want to know the
things other people don't know we want
access to knowledge that other people
don't have access to so secret or
secrets even better more than one a very
very powerful words so those are the
five persuasive words let me demonstrate
and use these five words to persuade you
right now what if this a way for you to
be more persuasive in all your
communication and what if there's a way
for you to influence with integrity and
what if there are simple words that you
can use right now to close more sales
with ease now if you want to master the
art and science of closing I invite you
to click a link below and somewhere here
and join me for my nyl masterclass free
of charge when you attend this free
masterclass I'm gonna teach you some of
my most powerful persuasion secrets
click the link you see how that works
right there within that few sentences
I've used all five words I've used you I
have used three I've use new I have used
now and I've use secrets you see how
that works
so go ahead what are you waiting for
click a link and I'll see you in class