oh so close I know how frustrating it
could be when you have zero views and
zero subscribers your YouTube channel
you are getting started no one knows who
you are yet and what kind of content you
produce you spend all that time planning
and scripting and and filming and
editing the videos and you're all
excited you upload to YouTube only a few
people watch it I remember back then
when I had zero views and zero
subscribers and I would upload a video
and I will wait and I would refresh a
few times hopefully to get a few more
views so I know what it's like when
you're starting from scratch and I know
a lot of my fans that I inspire you to
start your YouTube channel by the way if
you start your YouTube channel because
of following my work comment below and
let me know I might just check out your
YouTube channel so how do you grow with
zero views and zero subscribers see in
the publishing world I've done a number
of books and there's a joke
that we talk about in the publishing
world well how do you become a
best-selling author well it's easy to
become a best-selling author if you
already have a best-seller right so
meaning that it's easy to grow your
YouTube channel if your YouTube channel
already has a lot of subscribers and
also you're already famous then it's
easy for your videos to go viral or to
get more views and get more eyeballs
when you already have a big YouTube
channel but what you do if you're
starting from scratch so today I'm going
to share five secrets with you if I was
to start all over again growing with
zero views and zero subscribers what are
the five things that I would do it so
make sure you stay until the very end
I'm gonna share one secret with you that
will explode your subscribers and
explode your views you ready let's go
YouTube secret number one
hey javis do you remember what secret
number one is I believe it's used
compelling title sir right use
compelling titles you don't want to be
boring one of the biggest scenes you
could commit as a youtuber is to have
boring titles yes I know they're
youtubers out there that they have
boring titles and yet they still have
millions and millions of followers if
you are Casey that's a different story
Casey breaks every single rule and it
has a massive following but for most
people who are starting from zero views
and zero subscribers you want to have
compelling compelling titles for your
videos because people are searching you
they don't know you yet so let me give
you some templates some examples because
I got started as a copywriter I remember
back then when I was doing copywriting
when I was writing any kind of titles
any kind of headlines we call that that
we want to make it interesting and one
of the litmus test is we asked ourselves
what this headline work in a classified
ad yes I know newspaper I'm sharing with
my age I get that okay but newspaper
people are flipping through the
newspaper and they can see okay what
this headline be compelling enough for
people to to read want to find out more
information so it's the same thing so
let me give you some proven headlines so
just some ideas when it comes to titles
number one how to howto is always a very
very powerful title because people go on
YouTube they want to find out how do I
do something right how to it's a very
very powerful title one of my videos
that when kind of viral is how to make a
thousand dollars a day using your
smartphone with your smartphone so it
has a promise and also tells them hey I
would learn how to do something so how
to is a huge category on YouTube second
it could be a variation of that like how
I how I have done something another
video that went viral for my channel is
how I retire
at the age of 27 where I kind of share
my story what I've done some of the
lessons that I've learned so that's
another example another good example is
secrets of secrets of so people want to
know right people want to know sir if
you want to know what are the secret
secrets off so example of one of my
videos the secret to closing more sales
that's another example
the secret of or secrets of and if you
have even a specific numbers three or
four or five that's even more powerful
another example warning type headline
such as I have this video called don't
start a business until you watch this or
don't start your YouTube channel until
you watch this it's kind of like a
warning hey don't do that until you
watch this video you see how it's very
much curiosity driven or one more
example and that is a headline a title
that it's outcome driven example the
most dangerous animals in the world oh
that's interesting you see that there
has a very particular very precise very
specific payoff when your viewers click
on that video before when they click on
that video do you know exactly what they
are going to get now when your channel
is small right when you have no views
zero views and zero subscribers when you
use the title like hey my trip to Europe
nobody gives a damn because no one knows
who you are yet right once you have
millions of followers subscribers sure
my trip to Europe your fans who want to
know hey what is going on I want to know
those vlogging type videos you will get
traction but in the beginning is much
more difficult to get traction if you
are not well-known so why not focus a
topic that people are already searching
for right using how to using the warning
using secrets of right using those
proven titles that way you'll grow much
like
faster YouTube secret number to poke
them with a YouTube trailer think about
your favorite movie right before it
comes out you're all excited right the
movie company what do they do they
release a trailer they give you some of
the best scenes from the movie so you're
looking forward when the movie comes out
you should do the same thing for your
YouTube channel so you have your first
time visitor going to your channel going
into the homepage of your channel to go
click on it and you can see what your
channel is about Ravitch aldini his book
influenced the psychology of persuasion
it talks about why you need to give them
a reason to do something people need to
know you need to have a reason why they
need to do it it's not enough to say hey
my content is fantastic my videos are
fantastic that you should subscribe it's
not good enough so in your trailer tell
them who you are what you about how
often you upload why should they
subscribe and exactly what do you want
them to do now would it be helpful if I
give you some kind of a script for your
trailer comment below
yes here we go you could say something
like this hey my name is blank I am a an
entrepreneur I'm a blogger I'm a travel
enthusiast whatever it might be I am a
blank right when you subscribe to my
channel you tell them you're gonna get X
Y Z what are the benefits
why do you subscribe hey you gonna learn
more about this yeah you're gonna learn
more about that you're gonna get this
kind of value you got to tell people
that right and also tell them every
single week I upload one video two
videos or every single Tuesday and
Thursday I would upload a video for you
tell them the frequency of your upload
so they know what to expect and don't
forget to tell people exactly what you
want them to do
don't let assume because you have good
content oh they'll naturally subscribe
no you gotta tell them so tell them hey
click a little button here subscribe
well click the button there subscribe to
my youtube channel today and make sure
you hit the bell
make sure your turn on the notification
you got to tell them what to do you got
it secret number three and that is fall
in love with your fans not your content
one of the biggest mistakes a lot of
youtubers make they make videos that
they want to make instead of making
videos that your fans want you see it's
very easy to forget that there's another
human being behind this watching you
that you look at the thumbs up you look
at the numbers you look at the views you
look at subscribers and you think it's
just a digit well it's not just a digit
let me tell you this behind this this a
person there's a human being with
feelings emotions and struggles never
forget that don't ever ever treat your
fan like a digit it's very very
important and I think one of the reasons
why my series boss in the belly that's
so well on YouTube because it's Q&A it's
my fans you submitting a question and I
answer them
I interact and I comment that makes a
huge difference so you have to care
about your fans another thing that you
could do is as a creator as a youtuber
you could give your fans common a heart
to let them know and when you do that
your fan who left a comment would
actually get a notification that you
have given them a heart sometimes I know
when I read your comments I give you
heart and my fans you your thinking is
that really you then did you just give
me a heart yes it's really me I think
any youtubers when they think they're
too big and they're too popular and they
no longer connect with their fans
they're not gonna last long
YouTube secret number four have a CTA in
your video what does CTA stand for call
to action call to action you have to
tell your viewers exactly what do you
want them to do you want them to share
your video do you want them to give you
a thumbs up you want them to comment
below on your video you have to tell
them exactly what to do never ever
assume you see one of the things that I
did when I started telling my viewers
you to click on a button below and
subscribe to my channel
I saw a significant jump in terms
of subscribers that I get at first I
thought hey if you love my content
don't you like naturally subscribe
people don't do that and there are many
ways you can do this there are many ways
you can insert call to action example
you can do it before during and after so
in the beginning of your video you could
say something like hey if this is the
first time you are watching my video or
this is the first time you are visiting
my channel make sure you hit the
subscribe button you could do something
like that
or in the middle right during your video
you could say hey if you want me to
teach you more about this you want to
share more about this experience you
want me to make more this kind of video
make sure you comment below and hey
don't forget to subscribe or you can
also do it at the end of course don't
overdo this right you don't want to do
it like three four times that's a bit
overkill but at the end of your video
you could say something like hey don't
forget to subscribe to my channel make
sure you hit the subscribe button below
and click on the bell and turn on the
notification it's very very important
they asked them to turn on the
notification means that every single
time you will leave a video there's a
chance that they will see it on their
home page the subscribers be so then
they were more likely to click on your
video so call to action YouTube secret
number five and there its long-term
consistency Trump's short-term intensity
I think most youtubers that they give up
too soon they upload some videos or the
upload a dozen videos and then they give
up because they are saying to themselves
no one's watching my video I'm not
getting enough views no comment
why I spent so much time making these
videos I know how you feel I know how
how sucky it is when you upload a video
and you spend all that time you're
creating that perfect piece of content
and it no one watches your video but you
have to stay consistent you have to
think of this as a long-term game think
of it it's like you're pushing a
snowball uphill right in the beginning
that's very very very heavy very heavy
you keep pushing and you keep pushing
but once you hit that tipping point once
you
you go over that mountain render there
hum everything becomes so much faster
like that's snowball effect I still
remember what took me before months the
amount of views that took me months to
get now I could get it in hours why
because of the snowball effect I promise
you if you upload two times a week
instead of one time your channel will
grow faster if you upload three times a
week instead of just two times your
channel will grow even faster my channel
exploded the minute I commit to a daily
upload now I'm not saying that you have
to upload a video every single day but
that works that long-term consistency
absolutely Trump's that short-term
intensity do it long-term think of this
as a long-term game you're investing
you're building an asset you're building
a platform it is absolutely worth it
so those are the five secrets on how to
grow with zero views and zero
subscribers I have so many more secrets
I want to share with you in fact I'm
doing a special online event a virtual
event that you could participate call
YouTube secrets click a link here or
here and get your ticket today you can
join me from the comfort of your own
home where I'm gonna share with you way
more secrets how do you grow their
channel how do you monetize your YouTube
channel how do you make a full-time
living as a youtuber so click the link
here or there and I'll see you at the
event
[Applause]
[Music]
yes